Creative Direction by Michael Hardman
Art Direction by Daniel Jones
Senior Designer Kylene Yen
Photography by James Exley
Film Direction by Tyler Rumph
Production by The Revisonists
Agency The Mixx
The New American Dream—Model Year 2017 Campaign
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Never Cease / Strive Beyond Campaign—Model Year 2018
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Client: Mercedes-Benz
Talent: Warren Alfie Baker, Brian Kaminksi, Vera Miao, Scott Cook, Britta Grant, Meg Meyer, Tim Rafai
Purpose: LGBT Model Year 17 & 18 Campaign
Creative direction, video, print and digital advertising, social media